Dove evolution

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I recently read a post on Seth Godin’s blog ( about making commercials for the web. He talked about a point: “Challenge the status quo, be provocative, touch a social nerve or create some other sort of interesting conversation. In other words, a commercial worth watching” and gave the Dove evolution commercial as the example.

It reminded me how much I like this commercial and no matter how many times I watch this it still fascinates me.

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